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1 min readBuzz and mnubo partner to power the Internet of Connected Brands Enhancing the [...]
Buzz and mnubo partner to power the Internet of Connected Brands
Enhancing the consumer brand experience via IoT product insights
Buzz Connect, the makers behind the world’s first connected fridge, partner with mnubo, the IoT Data Analytics company, to deliver advanced analytics and data-driven service – empowering global brands with relevant, actionable insights.Leading brand will benefit from this powerful service to understand actual consumer behaviour on how, when and where their connected products are being used.
« For the first time leading connected brands will gain 360° insights on how their media campaigns and marketing strategies impact real-time usage and engagement,” said Slade Sherman, Head of Buzz Digital. “mnubo’s purpose-built IoT analytics service will empower connected product manufacturers with a strategic decision-making engine.”